This lesson plan is a must for all businesses that have multiple users accessing its CRM software
on a daily basis. The instruction that the learner will be given is vital to ensuring that the business
receives a consistent return on the CRM investment. Each strategy will act as a checklist to ensure
that all users of the application know how to integrate CRM into their daily business development
and customer relationship management activities, which is the key to getting the most out of the
software investment.